From and About Strategic Communications

WHITE PAPERS:

35 Easy to Implement Tips for Avoiding Publicity Blunders

70 Tips for Effective Strategic Planning

Best Practices in Strategic Planning

Branding Through Your Employees

Your Employees And Your Brand

Designing Effective Business Metrics

Developing a Strategic Marketing Plan

Using LinkedIn Groups Effectively

10 Must-Do's for Marketing Planning

How to Maximize Your Social Media Efforts


STRATEGIC COMMUNICATIONS IN THE NEWS:


CEOs and Social Media: How to Get the Boss on Board
EContent, Feb. 06, 2013

Tips for Successful Strategic Planning
Wisconsin Chamber of Commerce Executives, Dec. 15, 2012

What Powerball Mania Says About People and Perks
The Referall Candy Blog, Dec. 11, 2012

Does Insurance Advertising Drive Results?
ACORD, Nov. 7, 2012

10 Unexpected Things Every Business Plan Needs
Business News Daily, Oct. 24, 2012

How to Write a Cover Letter for a Marketing Position
CareerBuilder.com - Sept., 2012

What Are You Reading? Resources for Digital Content Professionals
EContent - Sept., 2012

What To Do If You Didn't Mean to Post It
Investor's Business daily - Aug., 2012

How Marketing Can Pay You Back
Inc.com - August, 2012

What To Do If You Didn't Mean to Post It
Investor's Business Daily - August 29, 2012

4 Reasons Why Hospitals Fail to Create Strong Strategic Plans
Becker's Hospital Review - July 23, 2012

Strategic Doing: Where Hospitals' Strategic Plans Go Wrong
Becker's Hospital Review - June 7, 2012

How Marketing Can Pay You Back
Inc.com - June 6, 2012

Disaster Plan at Hospital Relies on Social Media
Hospitals & Health Networks - Feb., 2012

Recognizing Your Employees on Social Media
Mashable.com - Dec 16, 2011

Cultivating Reporter Relationships on Twitter
Ragan's PR Daily - Nov 28, 2011

Getting Connected (Physicians and social media)
Medical Economics - Aug 25, 2011

Practice Branding Starts From Inside
Medical Economics - July 25, 2011

Powerful PR Tips From Top Publicists
Brandmaker News - June 21, 201

Do Happy Staff = Happy Patients?
Medical Economics - May 10, 2011
 

"If you only have a hammer, you tend to see every problem as a nail."



~ Abraham Maslow

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